Theos-Talk Archives (February 2011 Message tt00072)

Dear MKR:
Â
Many thanks for the message appended below.
Â
In my professional work of teaching engineering, I found that,Âat least one case and likely many more, there is the boxed shipment of a book and its electronic download on the Internet. the latter is about half the price of the former. This is a way of publishing and is likely to find more use in many more fields.
Â
Thanking you,
Yours cordially,
Jayananda H. Hiranandnai

--- On Wed, 2/16/11, MKR <mkr777@lVqrJLc9lVztaxLY2QDHwGERFyqjeG_6JCVZ1GxjVvb9ZSVKqUPtGYIIsvJjrtmkUrdHtpqfjw.yahoo.invalid> wrote:


From: MKR <mkr777@lVqrJLc9lVztaxLY2QDHwGERFyqjeG_6JCVZ1GxjVvb9ZSVKqUPtGYIIsvJjrtmkUrdHtpqfjw.yahoo.invalid>
Subject: theos-talk Digital Revolution and Book Publishing & Selling
To: "theos-talk" <theos-talk@yahoogroups.com>
Date: Wednesday, February 16, 2011, 6:29 AM


 



Borders, the well known book store in the USA has filed for bankruptcy.

Read the newsreport here:

<http://online.wsj.com/article/BT-CO-20110216-708363.html>

Brick-and-mortar booksellers like Borders, second in size only to Barnes &
Noble Inc. (BKS), have battled competition from Internet-only retailers such
as Amazon.com Inc. (AMZN) and the advent of digital books and e-readers.

Whether one likes it or not, digital revolution coupled with Internet is
delivering a knockout to traditional publishers and booksellers. This is all
the more so with niche publishers such as TPH, whose main objective is not
to make money, but to spread its message.

>From what we have seen in the recent years, theosophical publishers are a
sitting duck unaware of what is going on in the market. All it needs is to
look at the pricey HPB Commentaries, Joyâs Commentaries on Mahatma Letters,
the Judge Case book from Canada, two volume Hodsonâs collected works and the
out of print Hodsonâs Light of the Sanctuary which is selling as high as
US$600.00.

Theosophical publishers should jump on the digital revolution or else the
revolution would take over and we may see them folding their publishing
business in the next decade.

MKR

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